Cosplay influencers star in Essence Makeup's first Twitch campaign

From e-girl blush to colorful hair, the impact of Twitch's cosplay influencers can be seen across mainstream beauty trends. Beauty brands have finally taken notice. 

Virtual Brand Influencers : Essence Cosmetics

Essence Cosmetics is launching its own virtual influencer

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Cosplay influencers star in Essence Makeup's first Twitch campaign : r/emiru

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I'm hosting a $30,000 cosplay contest with @essence cosmetics :D you c, bunny party

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