Some candies develop cult followings, and others never really catch on. This is the true story of why the Kit Kat bar is so popular in Japan.
KitKat From Japan Japanese KitKats Original & Whole Grain Flavor – KitKat Japan
JAPANESE KIT KATS Taste Test Trying STRANGE Japanese Kit Kat
Daily Meal Cooking Tips, Restaurants, Food Reviews, Recipes
How Did KIT KAT Become a Japanese Brand?, by IGNITION Staff, IGNITION INT.
The Japanese KitKat obsessionand 300 great reasons to learn
Why are Kit Kats so popular in Japan
What's Up with KitKat in Japan? – National Geographic Education Blog
Why does Japan have so many Kit Kat flavors? - Quora
Japanese Kit Kat: A Complete Guide
Review: Maple Kit Kat! — As Seen In Japan
Mikala Lugen - The Daily Meal