Mattel's Scribble Stuff line was due for a colorful new identity. McHale brought a brand overhaul with a contemporary logo, scribble-centric brand motif and package design to position Scribble Stuff as the preferred pen of the sophisticated fahionista!
Homepage - McHale Design
Maureen McHale - Long Beach, California, United States, Professional Profile
Homepage - McHale Design
Scribble Stuff Branding by McHale Design
McHale Design
Homepage - McHale Design
McHale Design on Behance
Scribble Stuff Pens
Maureen McHale - Long Beach, California, United States, Professional Profile
Maureen McHale - Long Beach, California, United States, Professional Profile
Homepage - McHale Design
Scribble Stuff Pens
Work - McHale Design
Helping Brands Thrive - McHale Design
McHale Design on Behance