Marketing From Aristotle: Ethos, Pathos, and Logos — Griffin & Co. Strategic Marketing Methods
We may want to believe that every new invention and idea is original, but the truth is, a large majority of our everyday culture are merely improvements from the ancient Greeks. Sports, medicine, law, democracy, language, science, math, buildings, showers, theatre and even alarm clocks and vending m
Griffin & Co. is an inbound marketing communications firm located in Arlington, Virginia. David and Bonnie bring over 24 years of experience in a variety of industries to your business through the areas of marketing, branding and business development. Whether your business needs simple monthly blog posts, a refresh of your website, SEO, SEM or a complete marketing strategy, Griffin & Co. can help.
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PDF) Logos, ethos, pathos and the marketing of higher education
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