How a Consumer-Goods Giant Made its Toilet Paper Stand Apart

What can you possibly do with a product as basic as toilet paper to stand out in a hyper-competitive industry? Kimberly-Clark Brazil (KCB) was drowning in the bloody red ocean of the US$1.5 billion Brazilian toilet tissue industry when it turned to the tools and process of blue ocean shift.

Toilet paper that builds toilets

Toilet Paper Stack Stock Photos Motion Array

(80) FSC Certified Toilet Tissue Rolls (400, 4.1' x 3.5' sheets per roll; 32,000 sheets total) (FSC N004130) Soft, thick, 100% Virgin White paper,

Commercial 2-Ply White Ultra Plus Individually Wrapped Toilet Paper/Bath Tissue,Bulk,Septic Safe,FSC Certified,Unscented, 32000 Count, 80 Pack

Toilet Paper Stack Stock Photos Motion Array

Who Gives a Crap: Sustainable toilet paper FTW!

PlantPaper Tree Free & Septic Safe Bamboo Toilet Paper

Toilet paper, diapers and other consumer products are latest to see price hikes