One Chip Challenge': Has some spicy food become too extreme?

A tortilla chip maker's decision to pull its extremely spicy product sold as a 'One Chip Challenge' from store shelves following the death of a Massachusetts teen has renewed attention on the popularity -- and risks -- of similar dares marketed by brands and spread widely online.

One Chip Challenge' pulled from shelves after teen death

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Vigil planned for teen who died after taking part in One Chip Challenge – NBC 5 Dallas-Fort Worth

Teenager's Death Has Paqui Spicy 'One Chip Challenge' Under Scrutiny - The New York Times

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2023 Paqui One Chip Challenge

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Spicy food challenges have a long history. Have they become too extreme? - Newsday

Hot Chip Challenge One Chip Challenge Worlds Chilliest Corn Chip. Made in Australia. RRP 24.95

Experts warn against the #OneChipChallenge

Paqui One Chip Challenge 2023 - Whole And Natural