Under pressure from Shein, H&M reaches for upmarket shoppers

Under pressure from Shein, H&M reaches for upmarket shoppers, Marketing & Advertising News, ET BrandEquity

Russians flock to H&M as fashion retailer opens stores to sell inventory -August 03, 2022 at 02:49 pm EDT

Shein - Recent News & Activity

H&M strategically targets aspirational shoppers to rebuild profit margins and navigate away from direct competition with SHEIN, the rapidly…

H&M back in profit for Q3 as sales start to recover

H&M Q2 Sales 'Flattish' as Supply Chain and Shipping Costs Bite

Shein - Recent News & Activity

Under pressure from Shein, H&M reaches for upmarket shoppers - Inside Retail Asia

Under pressure from Shein, H&M reaches for upmarket shoppers - CNA